Our services
People experience
Empower your organisation to attract and retain top talent, and deliver on your promise with exceptional experiences that leave a lasting impression.
The key lies in establishing a clear and authentic employee value proposition – a compelling promise you make to your employees in exchange for their commitment. Attracting top talent hinges on this proposition.
However, equally crucial is ensuring that the reality of the employee experience aligns with that promise to retain this top talent. When employee expectations go unfulfilled, it leads to poor engagement and attrition. Many businesses wonder, “We have a great employee value proposition – so why are people still leaving?” or “How can we shift the dial to retain top talent and drive workforce productivity amidst poor engagement?”
By addressing these fundamental challenges, your organisation can create an environment that not only attracts but also retains top talent, leading to increased engagement and overall productivity. It’s time to strike the right balance between the promises you make and the experiences you deliver – driving lasting success for both your employees and your business.
How we can help you
Unlock business value through exceptional experiences
At the heart of our approach lies the drive to unlock business value through exceptional employee experiences, supported by a robust methodology (what we call the LACE Way) to define and measure the true worth of the investment you make. Our focus is on making sure people and technology interact in every part of an employee’s journey, and everything fits together smoothly. We go beyond just implementation; our mission is to empower your team through upskilling in experience design, giving you a clear plan that you can use again and again to ensure you always provide great experiences for your people.
A flexible and tailored approach to meet your needs
We help you create a strong story that connects what HR wants to do with what’s good for the business. This way, everyone in the organisation becomes an advocate and focuses on making better people experiences. With a sprint-based approach, we tailor and adapt our strategies to deliver maximum value based on the insights gathered. Our holistic vision connects the dots between your employee value proposition (EVP), employer brand, and people experience, ensuring that employee expectations are not only met but exceeded.
We emphasise authenticity, we rigorously test our EVPs on employees, ensuring that what is written aligns with staff emotions (is ‘the deal’ you offer what you say?), motivations, and ambitions. Our commitment goes beyond design; we also support the successful launch of your EVP and offer strategies to seamlessly embed it within your culture, processes, and ways of working.
What makes us fundamentally different:
We connect the dots between your EVP, employer brand and people experience.
We take a sprint-based and insight-driven approach to deliver the most value.
We emphasise authenticity and test our EVPs on employees.
We use a robust approach to define and measure the value of your investments.
We upskill your team in experience design and leave you with a repeatable framework.
We support with your EVP design, launch and development of strategies.
Meet our team of experts
Cathy Acratopulo
Managing Director and Co-Founder
Aaron Alburey
Managing Director and co-Founder
Emma Leonis
HR Transformation Executive Director
Liz Sanders
Client Executive Director
Ed Sparkes
Director
Kat Bernardes
Director
Becky Jones
Director
Martina Salander
Manager
Our top client story
Design and execution of a new global onboarding experience for a leader logistics company.
‘Five steps to successful EX’ whitepaper
How to build a robust people strategy for rapid business growth
An article in the Economist last year focused on the rapid growth of OpenAI, the organisation that runs ChatGPT. The question was posed, ‘What next?’ for the business as its rapid growth has seen it go from a company turning over $28 million to one with revenues...
How can HR utilise the power of storytelling effectively?
In the latest episode of the HR on the Offensive podcast, Chris dives into the fascinating topic of storytelling and its important use case in HR. Joined by fellow LACEr Gemma Ryall and guest Karen Eber, author of "The Perfect Story", the discussion revolves around...
How should you use data to tell your EX revolution story?
In our latest EX revolution campaign video, Chris from LACE is joined by Toby Culshaw, Global Head of Talent Intelligence: Worldwide Amazon Stores, to talk about why it's not just important to be able to interpret and understand people data, but to be able to build...
How can you use data and insights to optimise your employee experience?
In this episode of the HR on the Offensive podcast, Chris and Cathy Acratopulo introduce the co-founders of Engage Andy Brown and Sarah Jordan to discuss the evolution from descriptive engagement data to a more strategic, outcome-driven approach in order to optimise...
LACE Partners and ENGAGE develop strategic partnership to use data to fuel great employee experiences and drive business results
LACE Partners and ENGAGE are forging a powerful partnership to elevate employee experience and engagement for their clients. Together, they aim to address EX challenges arising in the post pandemic era, such us: How can you ensure people engagement in a hybrid world?...
Sign up to our newsletter